FOUNDATION STICK SPF 15 - Broad Spectrum - Creme Foundation in an easy-to-use Stick

Hypoallergenic. Creme foundation in an easy-to-use stick. Rich, creamy finish with buildable coverage from sheer to opaque. Simple, dab-and-blend application. Protects skin from UV damage and provides continuous conditioning. All skin types.
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CHOOSING YOUR FOUNDATION Foundation is the cosmetic product that women pay the most attention to. It can make the difference between having a natural, flawless finish or looking as if you are wearing a mask. The foundation market today is saturated with many types and brands of foundations. At the cosmetics counter you are confronted with an array of choices - liquid, cream, oil- free, powder, allergy tested, cake, stick, stay-on, hypoallergenic, cream to powder, non-comedogenic and camouflage foundations. It is indeed quite a mind-blowing experience, especially if you are a first time buyer.

To make it easier for you to determine the type that’s best for you, we have placed foundations into four major categories:

LIQUID FOUNDATIONS Liquid foundations usually offer sheer coverage and provide a natural look. Most women prefer a liquid foundation because it is easy to apply and fits like a "second skin". They are available in water-based and oil-based formulas. To get a foundation that will perfctly match your complexion, make sure to select one that is yellow-based.

CREAM FOUNDATIONS Cream foundations are traditionally the number one choice of makeup artists. They are usually available in compacts or sticks, and provide very good coverage. Foundations of this consistency provide a creamy flawless finish and are easy to apply.

DUAL ACTIV POWDER FOUNDATION In today’s fast paced world, the modern woman is always in search of a “quick fix”. To her, time is precious, yet she needs to look great in seconds. Many brands offer their solution to this - cream to powder and dual activ powder foundation. Rose Joyce Cosmetics cream to powder foundations begin as a cream and end as a powder. Dual Activ Foundation, as the name implies, is a foundation and powder in one. It provides the easy application of a powder with the excellent coverage of a foundation. The outstanding feature of this foundation is that it begins as a powder and ends as a powder. ************************************************************************************************** APPLYING FOUNDATION HOW DO I USE MY FOUNDATION? The very first step in selecting your perfect foundation is assessing your skin type, to determine the type of foundation that would work best for you.

Selecting the right shade of foundation for your skin tone is critical. Most women have yellow-based skin. To get a perfect match, they need to wear foundations with a yellow base.  When women identify and wear their correct shade of yellow-based foundation, their skin will look flawless and natural-looking.

Apply your foundation with a cosmetic sponge for more control and a smoother application.

Liquid foundation should be blended in a little at a time until the entire face iscompleted.

Cream foundation should be applied to the face in long sweeping motions using your cosmetic sponge. Blend evenly until you create a smooth flawless finish.

Powder foundation should be applied as you would your normal compact powder.

Remember proper blending is the key - blend your foundation under the jawline, into the hairline, on the ear lobes. Pay special attention to the corners of the nose, corners of the mouth, over and under the eyes. If you need to retouch a particular spot, re-apply lightly and blend. Lightly powder with a translucent powder to set your foundation.

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